Ernest Joon Soo Sliter
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  • Education
    • Leadership & Organizations
    • Study Abroad in Hong Kong
    • Volunteerism
  • Experience
    • Business Analyst Intern at Shell
    • Digital Marketing Intern at OpenSesame
    • CoderDojo NYC Business Volunteer
    • Ye! Marketing Volunteer
  • Resume/Skills
    • Marketing Strategy
    • Business and Data Analysis
    • Business Strategy
  • Projects
    • 2014 UTDallas Business Idea Competition
    • From Developer to Product Manager : A 3 Stage Plan
    • MKT 3300 Final Project : ProtoEdit
    • Web Analytics: Google Online Marketing Challenge
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MKT3300 Final Project : ProtoEdit

During MKT3300, students were instructed to "research an opportunity and provide recommendations pertaining to a new technology, device, process or material which would be used to improve the quality of life". We were also responsible for creating and describing "the marketing research, product development and marketing promotion processes".

The editing process is a key component in the production and development of a successful book or novel. However, editing for a single book can cost over $1,000 and I saw this as a key problem within the industry. ProtoEdit is a service designed to help facilitate peer editing between writers and reduce overall editing costs. 

I served as a team leader for the project. My team completed the assignment successfully and received an A+.



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  • Home
  • Education
    • Leadership & Organizations
    • Study Abroad in Hong Kong
    • Volunteerism
  • Experience
    • Business Analyst Intern at Shell
    • Digital Marketing Intern at OpenSesame
    • CoderDojo NYC Business Volunteer
    • Ye! Marketing Volunteer
  • Resume/Skills
    • Marketing Strategy
    • Business and Data Analysis
    • Business Strategy
  • Projects
    • 2014 UTDallas Business Idea Competition
    • From Developer to Product Manager : A 3 Stage Plan
    • MKT 3300 Final Project : ProtoEdit
    • Web Analytics: Google Online Marketing Challenge
  • Recommendations
  • Contact